/** * Summit Signal - AI-Powered Conversion Optimization * Version: 3.0.0 * * This script enables: * 1. Event tracking for user behavior * 2. A/B test implementation via CSS selectors (no manual attributes needed) * 3. Dynamic content optimization based on AI suggestions */ (function() { 'use strict'; // Configuration const CONFIG = { API_URL: window.SUMMIT_SIGNAL_API_URL || 'https://tfwfjryeygculbnkotzg.supabase.co/functions/v1', TRACKING_ID: window.SUMMIT_SIGNAL_ID || null, DEBUG: window.SUMMIT_SIGNAL_DEBUG || false }; if (!CONFIG.TRACKING_ID) { console.error('[Summit Signal] Missing SUMMIT_SIGNAL_ID'); return; } // Add anti-flicker CSS - hide elements until optimizations are applied const antiFlickerStyle = document.createElement('style'); antiFlickerStyle.id = 'summit-signal-anti-flicker'; antiFlickerStyle.textContent = ` [data-summit-loading] { opacity: 0 !important; transition: opacity 0.15s ease-in-out; } [data-summit-loaded] { opacity: 1 !important; } `; document.head.appendChild(antiFlickerStyle); // Timeout to prevent permanent hiding if API fails const ANTI_FLICKER_TIMEOUT = 2000; // Utility functions const log = (...args) => CONFIG.DEBUG && console.log('[Summit Signal]', ...args); const error = (...args) => console.error('[Summit Signal]', ...args); // Session management const getSessionId = () => { let sessionId = sessionStorage.getItem('summit_signal_session'); if (!sessionId) { sessionId = 'ss_' + Math.random().toString(36).substring(2, 15) + Date.now().toString(36); sessionStorage.setItem('summit_signal_session', sessionId); } return sessionId; }; const sessionId = getSessionId(); // Track applied tests to prevent duplicates const appliedTests = new Set(); // Event tracking const trackEvent = async (eventType, elementId, metadata = {}) => { try { const response = await fetch(`${CONFIG.API_URL}/summit-track-event`, { method: 'POST', headers: { 'Content-Type': 'application/json' }, body: JSON.stringify({ site_id: CONFIG.TRACKING_ID, event_type: eventType, element_id: elementId, session_id: sessionId, page_path: window.location.pathname, metadata }) }); if (!response.ok) { throw new Error(`HTTP ${response.status}`); } log(`Tracked ${eventType} on ${elementId}`); } catch (err) { error('Track event failed:', err); } }; /** * Find element using CSS selector or data-summit-id fallback */ const findElement = (cssSelector, elementId) => { // Try CSS selector first if (cssSelector) { const el = document.querySelector(cssSelector); if (el) { log(`Found element via CSS selector: ${cssSelector}`); return el; } log(`CSS selector not found: ${cssSelector}`); } // Fallback to data-summit-id for backwards compatibility if (elementId) { const el = document.querySelector(`[data-summit-id="${elementId}"]`); if (el) { log(`Found element via data-summit-id: ${elementId}`); return el; } } return null; }; // Visibility tracking (for elements with data-summit-id - backwards compatible) const setupVisibilityTracking = () => { const observer = new IntersectionObserver((entries) => { entries.forEach(entry => { if (entry.isIntersecting && entry.intersectionRatio >= 0.5) { const elementId = entry.target.getAttribute('data-summit-id'); if (elementId && !entry.target.dataset.summitTracked) { entry.target.dataset.summitTracked = 'true'; trackEvent('visible', elementId); } } }); }, { threshold: [0.5] }); document.querySelectorAll('[data-summit-id]').forEach(el => { observer.observe(el); }); // Watch for new elements const mutationObserver = new MutationObserver(() => { document.querySelectorAll('[data-summit-id]:not([data-summit-tracked])').forEach(el => { observer.observe(el); }); }); mutationObserver.observe(document.body, { childList: true, subtree: true }); }; // Click tracking const setupClickTracking = () => { document.addEventListener('click', (e) => { // Track clicks on tested elements const testedEl = e.target.closest('[data-summit-test]'); if (testedEl) { const testId = testedEl.dataset.summitTest; const variant = testedEl.dataset.summitVariant; trackEvent('cta-click', testId, { test_id: testId, variant }); log(`Click tracked: test=${testId}, variant=${variant}`); return; } // Backwards compatible: track clicks on data-summit-id elements const target = e.target.closest('[data-summit-id]'); if (target) { const elementId = target.getAttribute('data-summit-id'); trackEvent('cta-click', elementId); } }); }; // A/B Testing & Implementation const applyOptimizations = async (isInitial = false) => { // Track elements we're potentially modifying for anti-flicker const elementsToReveal = []; try { // Check for preview mode via URL params const urlParams = new URLSearchParams(window.location.search); const previewElement = urlParams.get('summit_preview') || urlParams.get('signal_preview') || urlParams.get('summit_preview_element'); const previewVariant = urlParams.get('summit_variant') || urlParams.get('variant') || urlParams.get('summit_preview_variant'); if (previewElement && previewVariant) { log(`Preview mode: showing ${previewVariant} for ${previewElement}`); // Show preview banner if (!document.getElementById('summit-signal-preview-banner')) { const banner = document.createElement('div'); banner.id = 'summit-signal-preview-banner'; banner.innerHTML = `
🧪 Summit Signal Preview Mode - Viewing Variant ${previewVariant.toUpperCase()} for "${previewElement}"
`; document.body.prepend(banner); } } const response = await fetch(`${CONFIG.API_URL}/summit-signal-implement`, { method: 'POST', headers: { 'Content-Type': 'application/json' }, body: JSON.stringify({ site_tracking_id: CONFIG.TRACKING_ID, preview_element: previewElement, preview_variant: previewVariant }) }); if (!response.ok) { throw new Error(`HTTP ${response.status}`); } const data = await response.json(); log('Received optimizations:', data); // Apply winning variants (permanent changes) data.winners?.forEach(winner => { const element = findElement(winner.css_selector, winner.element_id); if (element) { element.textContent = winner.content; element.dataset.summitTest = winner.element_id; element.dataset.summitVariant = 'winner'; element.removeAttribute('data-summit-loading'); element.setAttribute('data-summit-loaded', 'true'); elementsToReveal.push(element); log(`Applied winner for ${winner.element_id}: "${winner.content}"`); } else { log(`Winner element not found: ${winner.element_id} (selector: ${winner.css_selector})`); } }); // Apply A/B test variants data.active_tests?.forEach(test => { // Skip if already applied if (appliedTests.has(test.element_id)) { log(`Test ${test.element_id} already applied, skipping`); return; } const element = findElement(test.css_selector, test.element_id); if (element) { // Check if this element is in preview mode const forceVariant = previewElement === test.element_id ? previewVariant : null; const showB = forceVariant ? (forceVariant === 'b' || forceVariant === 'variant_b') : test.show_variant_b; const variant = showB ? test.variant_b : test.variant_a; const variantLabel = showB ? 'b' : 'a'; // Store original content if (!element.dataset.summitOriginal) { element.dataset.summitOriginal = element.textContent; } element.textContent = variant; element.dataset.summitTest = test.test_id || test.element_id; element.dataset.summitVariant = variantLabel; element.removeAttribute('data-summit-loading'); element.setAttribute('data-summit-loaded', 'true'); elementsToReveal.push(element); appliedTests.add(test.element_id); if (forceVariant) { element.style.outline = '3px solid #f97316'; element.style.outlineOffset = '2px'; log(`Preview: forced variant ${forceVariant} for ${test.element_id}`); } else { log(`Applied variant ${variantLabel} for ${test.element_id}: "${variant}"`); } // Track impression (skip in preview mode) if (!previewElement) { trackEvent('ab-impression', test.element_id, { test_id: test.test_id, variant: variantLabel }); } } else { log(`Test element not found: ${test.element_id} (selector: ${test.css_selector})`); } }); log('Optimizations applied successfully'); } catch (err) { error('Apply optimizations failed:', err); // On error, reveal any hidden elements document.querySelectorAll('[data-summit-loading]').forEach(el => { el.removeAttribute('data-summit-loading'); el.setAttribute('data-summit-loaded', 'true'); }); } }; // Connection heartbeat const sendHeartbeat = async () => { try { const response = await fetch(`${CONFIG.API_URL}/verify-addon-connection`, { method: 'POST', headers: { 'Content-Type': 'application/json' }, body: JSON.stringify({ site_tracking_id: CONFIG.TRACKING_ID, ping_type: 'heartbeat', metadata: { page: window.location.pathname, timestamp: new Date().toISOString(), version: '3.0.0' } }) }); if (response.ok) { log('Heartbeat sent successfully'); } } catch (err) { error('Heartbeat failed:', err); } }; // Initialize const init = async () => { log('Initializing Signal v3.2.0 (anti-flicker mode)'); log('Tracking ID:', CONFIG.TRACKING_ID); // Set up anti-flicker timeout - ensure elements show even if API fails const antiFlickerTimeout = setTimeout(() => { document.querySelectorAll('[data-summit-loading]').forEach(el => { el.removeAttribute('data-summit-loading'); el.setAttribute('data-summit-loaded', 'true'); }); log('Anti-flicker timeout reached, revealing elements'); }, ANTI_FLICKER_TIMEOUT); // Send initial heartbeat (don't await - run in parallel) sendHeartbeat(); // Send heartbeat every 2 minutes setInterval(sendHeartbeat, 2 * 60 * 1000); // Apply optimizations first (before content is visible) await applyOptimizations(true); // Clear timeout since we've applied optimizations clearTimeout(antiFlickerTimeout); // Poll for new tests every 30 seconds (reduced frequency) setInterval(async () => { // Clear applied tests to allow re-fetching appliedTests.clear(); await applyOptimizations(false); }, 30 * 1000); // Set up tracking if (document.readyState === 'loading') { document.addEventListener('DOMContentLoaded', () => { setupVisibilityTracking(); setupClickTracking(); }); } else { setupVisibilityTracking(); setupClickTracking(); } log('Initialized successfully'); }; // Expose API for manual use window.SummitSignal = { trackEvent, applyOptimizations, version: '3.2.0' }; init(); })(); /** * Summit Wellness AI - 24/7 SEO Monitoring & Backlink Building * Version: 1.0.0 * * This script enables: * 1. Connection heartbeat monitoring * 2. SEO performance tracking * 3. Backlink monitoring * 4. Content health checks * 5. Technical SEO auditing */ (function() { 'use strict'; // Configuration const CONFIG = { API_URL: window.SUMMIT_WELLNESS_API_URL || 'https://tfwfjryeygculbnkotzg.supabase.co/functions/v1', TRACKING_ID: window.SUMMIT_WELLNESS_ID || null, DEBUG: window.SUMMIT_WELLNESS_DEBUG || false }; if (!CONFIG.TRACKING_ID) { console.error('[Summit Wellness] Missing SUMMIT_WELLNESS_ID'); return; } // Utility functions const log = (...args) => CONFIG.DEBUG && console.log('[Summit Wellness]', ...args); const error = (...args) => console.error('[Summit Wellness]', ...args); // Connection heartbeat const sendHeartbeat = async () => { try { const response = await fetch(`${CONFIG.API_URL}/verify-addon-connection`, { method: 'POST', headers: { 'Content-Type': 'application/json' }, body: JSON.stringify({ site_tracking_id: CONFIG.TRACKING_ID, ping_type: 'heartbeat', metadata: { page: window.location.pathname, timestamp: new Date().toISOString(), service: 'wellness' } }) }); if (response.ok) { log('Heartbeat sent successfully'); } } catch (err) { error('Heartbeat failed:', err); } }; // Collect SEO metadata for monitoring const collectSEOData = () => { const data = { title: document.title, description: document.querySelector('meta[name="description"]')?.content || '', keywords: document.querySelector('meta[name="keywords"]')?.content || '', canonical: document.querySelector('link[rel="canonical"]')?.href || window.location.href, og_title: document.querySelector('meta[property="og:title"]')?.content || '', og_description: document.querySelector('meta[property="og:description"]')?.content || '', og_image: document.querySelector('meta[property="og:image"]')?.content || '', h1_count: document.querySelectorAll('h1').length, h2_count: document.querySelectorAll('h2').length, img_without_alt: document.querySelectorAll('img:not([alt])').length, links_internal: document.querySelectorAll('a[href^="/"], a[href^="' + window.location.origin + '"]').length, links_external: document.querySelectorAll('a[href^="http"]:not([href^="' + window.location.origin + '"])').length, word_count: document.body.innerText.split(/\s+/).length, has_schema: !!document.querySelector('script[type="application/ld+json"]'), viewport: document.querySelector('meta[name="viewport"]')?.content || '', page_load_time: performance.timing.loadEventEnd - performance.timing.navigationStart }; log('SEO data collected:', data); return data; }; // Send wellness audit data const sendWellnessAudit = async () => { try { const seoData = collectSEOData(); const response = await fetch(`${CONFIG.API_URL}/summit-wellness-audit`, { method: 'POST', headers: { 'Content-Type': 'application/json' }, body: JSON.stringify({ site_id: CONFIG.TRACKING_ID, page_path: window.location.pathname, seo_data: seoData, timestamp: new Date().toISOString() }) }); if (response.ok) { log('Wellness audit sent successfully'); } } catch (err) { error('Wellness audit failed:', err); } }; // Check for broken images const checkBrokenImages = () => { const images = document.querySelectorAll('img'); const broken = []; images.forEach(img => { if (!img.complete || img.naturalHeight === 0) { broken.push({ src: img.src, alt: img.alt || 'No alt text' }); } }); if (broken.length > 0) { log('Broken images detected:', broken); } return broken; }; // Monitor page performance const trackPerformance = () => { if (window.performance && window.performance.timing) { const timing = window.performance.timing; const metrics = { dns_time: timing.domainLookupEnd - timing.domainLookupStart, tcp_time: timing.connectEnd - timing.connectStart, request_time: timing.responseEnd - timing.requestStart, dom_processing: timing.domComplete - timing.domLoading, total_load_time: timing.loadEventEnd - timing.navigationStart }; log('Performance metrics:', metrics); return metrics; } return null; }; // Initialize const init = async () => { log('Initializing Wellness v1.0.0'); log('Tracking ID:', CONFIG.TRACKING_ID); // Send initial heartbeat await sendHeartbeat(); // Send heartbeat every 2 minutes setInterval(sendHeartbeat, 2 * 60 * 1000); // Wait for page to fully load before collecting data if (document.readyState === 'loading') { document.addEventListener('DOMContentLoaded', async () => { // Collect and send initial wellness audit setTimeout(async () => { await sendWellnessAudit(); checkBrokenImages(); trackPerformance(); }, 1000); // Wait 1 second after DOM ready }); } else { // Page already loaded setTimeout(async () => { await sendWellnessAudit(); checkBrokenImages(); trackPerformance(); }, 1000); } // Send wellness audit every 30 minutes setInterval(sendWellnessAudit, 30 * 60 * 1000); log('Initialized successfully'); }; init(); })();

Web App Development That Scales With You

Custom applications built for performance and growth.

Your business needs more than a website — it needs applications that solve problems, streamline processes, and engage users. We design and build secure, scalable, and user-friendly web apps that bring your ideas to life. Whether it’s a SaaS platform, internal tool, or customer-facing application, our solutions deliver results.

Digital Success

Why Web App Development Matters

A custom website is more than just a digital presence—it’s a growth engine tailored to your business needs. Our custom web development services help you build scalable, high-performing, and user-friendly websites that drive revenue and engagement.

Why Helbling Digital Media

Why Choose Our Web App Development Services?

Claim Your Free Strategy Session

Custom-Built Solutions

Apps tailored to your business model and goals.

Scalable Architecture

Built to grow with your users and data demands.

Secure by Design

 Security-first approach to protect your business and users.

End-to-End Development

From concept to deployment and beyond.

Services

Explore Our Services Under
Web Application Development

Custom Web Applications

Applications designed for your business

Custom Web Applications

Every business has unique needs that off-the-shelf solutions can’t always solve. We design and develop custom web applications that fit your workflows, customers, and long-term goals. From customer portals to booking systems and enterprise platforms, our applications are tailored to help you operate more efficiently and deliver better user experiences. Built with scalability and security in mind, our custom solutions grow with your business.

SaaS Product Development

Launching software-as-a-service

SaaS Product Development

Software-as-a-Service products need to be reliable, intuitive, and built to scale. We partner with you to design, develop, and launch SaaS platforms that deliver long-term value to your users. From subscription models and user management to API integrations and cloud infrastructure, we handle every layer of development. Whether you’re building a new SaaS product from scratch or modernizing an existing platform, we focus on creating experiences that users trust and return to.

Progressive Web Apps (PWAs)

Mobile-like experiences

Progressive Web Apps (PWAs)

PWAs bring the best of mobile apps and web technology together. We build progressive web applications that load fast, work offline, and provide app-like functionality — without requiring downloads from an app store. With push notifications, responsive layouts, and seamless performance, PWAs help businesses increase engagement and reach more customers across devices.

Internal Tools & Dashboards

Empowering your team

Internal Tools & Dashboards

Give your team the tools they need to succeed. We build internal dashboards, workflow platforms, and reporting tools that turn complex data into actionable insights. Custom internal applications streamline operations, reduce manual work, and improve collaboration across departments. From sales dashboards to resource management systems, we create solutions that make your team more productive and your operations more transparent.

API Development & Integration

Connecting your systems

API Development & Integration

Modern web applications rely on connectivity. We design secure, scalable APIs and integrate them with the systems your business depends on. From payment processing and third-party apps to CRM, ERP, and marketing automation tools, our API solutions ensure your platforms communicate smoothly. Strong integrations improve efficiency, reduce redundancies, and unlock new features for your business.

E-Commerce Applications

Custom online shopping experiences

E-Commerce Applications

Online shopping experiences shouldn’t be one-size-fits-all. We create custom e-commerce applications that go beyond standard storefronts, offering advanced features like personalized recommendations, dynamic pricing, and custom product configurators. Whether you’re selling B2B, B2C, or managing complex multi-vendor marketplaces, we design scalable applications that give your customers a better way to shop and your business the tools to grow.

Real-Time Applications

Instant updates and collaboration

Real-Time Applications

Collaboration and instant updates are key to modern web experiences. We develop real-time applications that keep users connected — from live chat and video conferencing to collaborative editing and instant notifications. Using technologies like WebSockets and cloud infrastructure, we ensure your applications are fast, reliable, and ready to handle real-time data at scale.

Data-Driven Applications

Insights at your fingertips

Data-Driven Applications

Turn raw data into meaningful insights with applications built for analysis and decision-making. We create data-driven platforms that collect, process, and visualize information in real time, helping your business make smarter choices. From interactive dashboards to advanced analytics tools, our solutions make complex data accessible and actionable.

AI-Powered Applications

Smarter functionality

AI-Powered Applications

Bring smarter functionality to your web applications with AI. We design and integrate features like intelligent search, predictive analytics, chatbots, and recommendation engines powered by machine learning. Whether you’re automating support or personalizing user experiences, AI-driven applications help your business stay ahead of the curve.

Cross-Platform Development

Apps for any device

Cross-Platform Development

Your users aren’t limited to one device — your applications shouldn’t be either. We build cross-platform web applications that work seamlessly across browsers, operating systems, and devices. With a single codebase, you get faster development, easier maintenance, and consistent user experiences everywhere your audience interacts with your brand.

Cloud-Native Applications

Optimized for the cloud

Cloud-Native Applications

Scalability, performance, and reliability start in the cloud. We develop cloud-native applications designed to leverage modern infrastructure like AWS, Azure, and Google Cloud. From microservices architecture to containerization with Docker and Kubernetes, our solutions are built for flexibility and resilience. Cloud-native applications adapt as your business grows, ensuring you’re always ready for what’s next.

Ongoing Maintenance & Support

Long-term reliability

Ongoing Maintenance & Support

Launching an application is just the beginning. We provide ongoing maintenance and support to ensure your web apps stay secure, fast, and up-to-date. From performance monitoring and bug fixes to feature updates and scaling improvements, we keep your applications running smoothly. Our proactive support helps you avoid downtime, maintain compliance, and continue delivering great user experiences long after launch.

How It Works

Check Out Our Process

1
Discovery & Ideation

Defining the vision

We begin by understanding your goals and identifying app opportunities.

2
Architecture & Planning

Structuring the solution

We design scalable app architecture and plan development milestones.

3
Design & Prototyping

Creating user experiences

We build prototypes and designs to visualize app functionality and flow.

4
Development

Coding with scalability in mind

Our developers build the app with secure, scalable, and maintainable code.

5
Testing & QA

Ensuring quality and reliability

We rigorously test across devices and use cases for performance and security.

6
Launch & Support

Deploying with confidence

We deploy your app smoothly and provide ongoing support post-launch.

Testimonials

What Our Clients Say

Website Wellness has been a dream to work with. They do a great job of bridging the technical non-sense associated with the care and feeding of a web presence into easily understandable business concepts. I highly recommend them!

Tim Campbell
L2 Source

Keeping our website and application up and running is very important to us and drives traffic to our online presence, Heibling Digital Media has been doing an excellent job at keeping us at the top of the list for people to view. When issues arise, they get it taken care of immediately. Again all their hard work is much appreciated

Steve Weeks
TriState Signs Unlmited

HDM is an incredibly responsive, professional group to work with. They respond right away when we have questions or need work on the website. The projects are done on time and work exactly as we expected. Highly recommend this team for your website work.

Joanna
Map Your Show

Website Wellness is an outstanding tool for small businesses like mine. If you don't have the time or expertise to keep your website operationally healthy with up-to-date content—and most small-business owners don't—this cost-efficient option is for you.

Todd Sebastian
Todd Sebastian

HDM are the experts in maintaining a healthy website, a necessary tool to compete in today's marketplace. HDM's approach is both proactive in its management and extremely responsive to specific customer requests.

Matt V
Response Technologies

Highly recommend this program if you're looking for a simple, effective, and budget-friendly way to take website maintenance off your plate!

Zach
Independent strategist

I’ve had the pleasure of working with John Helbling of HDM in multiple capacities—first as a consultant and later as a full-time team member in a corporate role. John has consistently proven himself to be an exceptional web developer and technology expert. His deep expertise in WordPress, SharePoint, and HubSpot, combined with his ability to architect and implement complex solutions, has been invaluable. Beyond his technical skills, John has a keen eye for UI/UX, ensuring that the solutions he builds are not only functional but also intuitive and user-friendly. John’s ability to translate business needs into smart, scalable technology solutions sets him apart. He’s a problem solver, a collaborator, and someone who can be relied upon to deliver high-quality work. Whether as a consultant or a full-time team member, I highly recommend John for any organization looking for a skilled and strategic technology professional.

Craig Herget
Core Design Team

Ready to Build Your Web App?

How It Works

Frequently Asked Questions

What types of web apps do you build?

We build SaaS products, dashboards, e-commerce apps, real-time apps, and more.

Do you handle both front-end and back-end development?

Yes, we provide full-stack development covering front-end, back-end, and integrations.

Which technologies do you use for web apps?

We work with React, Node.js, Python, and other modern frameworks based on project needs.

Can you integrate apps with our existing systems?

Absolutely. We specialize in integrating apps with CRMs, ERPs, APIs, and other tools.

How do you ensure app security?

We follow secure coding practices, use encryption, and conduct penetration testing.

Do you provide support after launch?

Yes, we provide ongoing maintenance, updates, and enhancements for all apps we build.

Consultations

Whether you’re exploring a new web application idea or looking to improve an existing platform, we’re here to help. Our team can walk you through the right technologies, map out a clear development roadmap, and create a plan tailored to your business goals. Fill out the form below and let’s start a conversation about building an application that scales with your vision.

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Ready to Build Your Web App?

 Let’s design and build a powerful, scalable web app that solves problems, streamlines workflows, and drives business growth.